We’re erring on the side of positive expectations again. This time with Bjørn Lomborg. His new book is Best Things First. There he sets his sights on cost effective, acheivable goals that will lift the world’s poorest out of miserable conditions and inch us along in the direction towards those sustainable goals we hear about so much. We ask the minuscule billions of dollars question: Are the world’s most prosperous ready for such tangible win-win?